You might have noticed the number of new cars coming from Ford has greatly diminished over the last year and a half (or so). A lack of new models hitting dealerships and a sudden rise in the number of trucks you see on the lots.
You aren’t losing your mind as this is exactly what has been happening. Ford has been cutting ties with all of its sedans and focusing (nearly) strictly on trucks and SUVs. Trucks being one of the few things Ford has ever gotten right over the years (I’m sure I’ll take some slack for saying that, but we all have our opinions). This means no more Taurus, Focus, Fusion, or Fiesta. As the company cut them out of the lineup last year.

The Mustang being the one exception to everything as it will never go away. This is why it has already transcended to an all-electric model so that it can take on the future before any gas variants begin to vanish from the line.
As for the rest of the sedan models, there are a few reasons to all of this. One of them being that Ford is simply following analytical data. Noticing that there was a huge surge in the number of trucks and SUVs it was selling compared to cars. However, the biggest variable was the pressure to jump on the EV train with the rest of the world as companies push toward competing with the likes of Tesla.
The company is focusing its efforts on EV and hybrid vehicles, with likely a greater push toward EV more than anything. Especially, as parts of the world begin talking about (eventually) outlawing future sales of gas-powered vehicles (ICE vehicles) in an effort to thwart “global warming” and other concerns to the environment. So, eventually, you will see sedans make their way back to the market from Ford. They just won’t be the gas-powered ICE vehicles you have been used to all of these years–except for the Mustang (for now).
Ford still has certain ICE and hybrid truck and SUV models that haven’t made it to the market just yet (2023 lineup is coming), so it doesn’t seem to be quite done just yet with ICE vehicles in general. However, it’s fair to say that the company won’t be spending much more time in the ICE market. There is just too much pressure to evolve thanks to the popularity of EV vehicles.
Now to just see who will be the first to the market with affordable EV options that fill in the gaps for the $20,000 to $30,000 range so that they can be more widely obtainable by consumers and not just those looking to spend a lot of money .
1 Comment
As we shall see in the future, the attitude towards ICE vehicles that’s becoming prevalent now will seem quaint and ignorant after learning how much greenhouse emissions are produced at the plants producing the power used in charging EVs.
And, no, renewable sources will not reach the required power density per Capita to make burning fossil fuels go away.
Just a realistic view.