Tesla has been pushing continuously toward trying to make the FSD within its vehicles truly “Full Self-Driving”. However, it still hasn’t gotten close enough to be considered fully autonomous. The company has made huge strides in its efforts and the software is some of the best out there. However, it just can’t seem to get past the requirements needed to be considered fully autonomous (ie, being smarter and safer than human drivers).
It may be forced to rename this feature as California has been putting on a lot of pressure on the company claiming that it’s a false advertisement. In a way, it is kind of tricky to call the feature FSD while following it up with terms like “eventually”.
Now, California passed a law stating that these companies have to properly title or define unfinished features so that consumers know exactly what they are buying. Also, stating that companies cannot use terminology that implies fully autonomous features if said features actually are not fully autonomous. In other words, it if isn’t full self-driving, it cannot be called full self-driving.
This will put a dent in Tesla’s dependency on cool terms for marketing but is kind of reasonable at the same time. I mean, it is kind of a requirement in most marketing, hence terms like false advertising. However, this creates an opportunity for Tesla to create a fun achievement system with its naming process. Working its way toward true autonomy. Unwrapping it at each step with a new and exciting name. Who knows if that is how the company will see it or not, but it sounds fun to us.
As for the future of FSD, it won’t be long before everyone else follows suit after California. So the company is likely already in the process of figuring out what to do from here.
